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THREE CHALLENGES
HANDICAP BREAKTHROUGH
INNOVATION

CREATIVE
VALIDATION

90% of startups fail... $256 billion* was lost in 2023.

The real insight is behind the data -- that weak ideas overwhelmingly receive investment -- and high-value ideas are missed.

These are issues of decision-making and idea validation.

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CREATIVE
SKILLS

Teams lack the creative skills to consistently generate high-value ideas. "Over 90% of executives report being unsatisfied with their organisations’ innovation performance" - McKinsey.

CREATIVE
INSIGHT

Data reports on the traffic.

Insight identifies Uber.

Creative insight enables you to draw out billion dollar value that competitors don't see; this is how you design disruption.

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Christopher Sellers

15 MINUTE

MASTERCLASS

Give me 15 minutes, I'll show you how to creatively problem-solve any project for billion dollar innovation.

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