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INSIGHTS
If you ate at a restaurant and got sick, would you go back there?
If you ate at a restaurant and got sick, would you go back there? Probably not. If you ate at a restaurant and got sick, would you...
May 11, 20201 min read
Now is the time to build Trust.
In my last talk at Digital Marketers Australia , I presented on 'How to use Video to Build Authority Relationships' (link to slides...
Apr 27, 20201 min read
EVERYTHING IS GOING DIGITAL! No... it isn't.
The world is becoming more and more digital… No. It isn’t. The ‘pivot’ to digital is a reflex to social circumstances we find imposed...
Apr 24, 20201 min read
Does popularity matter in business?
The lovely Kate Toon invited me on her podcast to ramble about how awful high school was and whether popularity matters in business...
Apr 12, 20201 min read
Authority relationships in the time of COVID-19
One month ago I was speaking at #dmac2020 on the value of using video to establish yourself as an authority in your industry field. The...
Mar 26, 20201 min read
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