solving the billion dollar gap between ideas + innovation
CHRISTOPHER S.SELLERS
$256 billion* was lost on startups in 2023.
90% of startups fail... but the story behind the data is how a statistically inordinate amount of weak projects are approved for development, where high-value ideas are often missed - these are issues of idea validation and decision-making.
Smart people aren't creative; the billion dollar value is in understanding why.
Academic intelligence and technical process does not influence your creative ability to reimagine data for original concepts - this requires an independent set of creative skills - leadership equally require these skills to validate creative ideas for investment.
Everyone sees the traffic, few saw the disruption.
The same information within the same parameters, creative skills allow you to draw out unique insights for original solutions and innovation - everyone sees the traffic, few saw the potential of ridesharing as a billion dollar service.
What if you could identify high-value concepts and had the creative skills to design them... what is disruption worth?
Christopher S. Sellers is a Thought Leader, Author and Consultant,
demonstrating the billion dollar value of creativity as a universal skill.
Describing his career as... '15 years of hopscotch between corporate and creative'... Christopher works with Leadership teams to clarify the creative skills, thinking and process to deliver billion dollar innovation.
In 2023, Christopher designed the worlds first independent financial platform (IFP): VΛULT FINANCIAL, a disruptive fintech, eligible for $100m investment in association with the U.N's Sustainable Development Goals.
APPLIED CREATIVITY, provides Christopher's breakthrough framework to understanding creativity as a learnable skill set.
His second book WHY SMART PEOPLE AREN'T CREATIVE explains how billion dollar mistakes are made when ideas meet investment and teaches you the creative insight to successfully design and validate ideas for billion dollar innovation.
Creativity is the most critical skill in demand...
Recognised by Forbes, the World Economic Forum and the Financial Times, creativity is the most critically in demand skill for the future of work and education... so why don’t we have it and how should you learn?​
In this book Christopher S. Sellers articulates the 'creativity problem'—how standard education devalues creative intelligence and why collaboration and productivity cripple your creative process.
Drawing on Steve Jobs, Diane Arbus, Uber and Tarantino, Christopher offers a radical new language to understand and apply your creativity.
APPLIED CREATIVITY is essential reading for leadership seeking to lead with innovation; providing a practical framework to develop creative skills, adapt, problem-solve and design original ideas for revolutionary change.
Available in paperback and audiobook:
"Chris addressed up-front the 'I'm not creative fallacy' and proceeded to give us a 'problem' to solve which demonstrated his creative thinking model. Christopher presents in a very warm and engaging way... his presentation was the perfect start to our retreat".
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Anthony Moss - Chair I CEO I Lead Your Industry Board Advisory
